Last updated: July 14, 2026
This is a convenience translation. The German Datenschutzerklärung is the legally binding version.
1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when you use our website. Personal data in this context is all data by which you can be personally identified.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Q4 Reach Labs GmbH, Berthold-Litzmann-Str. 12a, 80995 Munich, Germany, Tel.: +4916097706125, e-mail: pf@q4rl.com. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.
2.1 When you use our website for purely informational purposes, i.e. if you do not register or otherwise transmit information to us, we only collect such data as your browser transmits to the page server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
The processing is carried out pursuant to Art. 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to retrospectively review the server log files should concrete indications point to unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string “https://” and the lock symbol in your browser bar.
For the hosting of our website and the display of the page content, we use a provider who performs its services itself or through selected sub-contractors exclusively on servers within the European Union.
All data collected on our website is processed on these servers.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while some of these cookies remain on your end device for longer and enable page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.
Insofar as personal data is also processed by individual cookies we use, the processing is carried out either pursuant to Art. 6 (1) (b) GDPR for the performance of the contract, pursuant to Art. 6 (1) (a) GDPR in the case of consent given, or pursuant to Art. 6 (1) (f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
You can set your browser in such a way that you are informed about the setting of cookies and can decide individually about their acceptance, or exclude the acceptance of cookies for certain cases or in general.
Please note that if cookies are not accepted, the functionality of our website may be limited.
For review reminders we use the services of the following provider: Brevo GmbH, Köpenicker Str. 126, 10179 Berlin, Germany
Exclusively on the basis of your express consent pursuant to Art. 6 (1) (a) GDPR, we transmit your e-mail address and, where applicable, further customer data to the provider so that it can contact you with a review reminder by e-mail.
You can revoke your consent at any time with effect for the future vis-à-vis us or the provider.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
5.2 When you contact us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your enquiry or for making contact and the associated technical administration.
The legal basis for the processing of this data is our legitimate interest in responding to your enquiry pursuant to Art. 6 (1) (f) GDPR. If your contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) (b) GDPR. Your data will be deleted after the final processing of your enquiry. This is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that no statutory retention obligations stand in the way.
If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter once you have expressly confirmed to us that you consent to receiving the newsletter. We will then send you a confirmation e-mail asking you to confirm, by clicking on a corresponding link, that you wish to receive the newsletter in future.
By activating the confirmation link, you give us your consent to the use of your personal data pursuant to Art. 6 (1) (a) GDPR. When you subscribe to the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of the subscription, in order to be able to trace any possible misuse of your e-mail address at a later point in time. The data collected by us when you subscribe to the newsletter is used exclusively for the purposes of advertising communication by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After your unsubscription, your e-mail address will be deleted from our newsletter distribution list without undue delay, unless you have expressly consented to a further use of your data or we reserve the right to use data in a manner that goes beyond this, which is permitted by law and about which we inform you in this declaration.
If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers by e-mail for goods or services from our range similar to those already purchased. Pursuant to § 7 (3) UWG (German Act Against Unfair Competition), we do not need to obtain separate consent from you for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalised direct marketing pursuant to Art. 6 (1) (f) GDPR. If you have initially objected to the use of your e-mail address for this purpose, we will not send you any e-mails.
You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller named at the beginning. For this, you will only incur transmission costs in accordance with the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will cease without undue delay.
Our e-mail newsletters and other promotional e-mail communications are sent via this provider: Brevo GmbH, Köpenicker Str. 126, 10179 Berlin, Germany
On the basis of our legitimate interest in effective and user-friendly e-mail marketing, we pass on the data you provided when subscribing to this provider pursuant to Art. 6 (1) (f) GDPR, so that it can handle the dispatch of the e-mails on our behalf.
We reserve the right, exclusively on the basis of your express consent pursuant to Art. 6 (1) (a) GDPR, to additionally carry out a statistical evaluation of the success of e-mail campaigns by means of web beacons or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the contents of the newsletter. In doing so, end-device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data sets.
You can revoke your consent to e-mail tracking at any time with effect for the future.
We have concluded a data processing agreement with the provider, which protects our site visitors’ data and prohibits disclosure to third parties.
This website uses the web analytics service of the following provider: Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta
With the aid of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading out end-device and browser information), the service collects and stores pseudonymised visitor data, including information of the end device used such as the IP address and browser information, in order to evaluate it for statistical analyses of usage behaviour on our website and to create pseudonymised usage profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). The pseudonymisation fundamentally excludes direct identifiability of persons. No merging with clear data about your person collected in any other way takes place.
All processing operations described above, in particular the reading out or storage of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
Within our online offering, we use the “Meta Pixel” service in advanced matching mode from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”)
If a user clicks on an advertisement placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter with the aid of “Meta Pixel”. This URL parameter is then, after the redirection, entered into the user’s browser by a cookie which our linked page itself sets. In addition, this cookie captures specific customer data such as the e-mail address, which we collect on our website linked to the Facebook or Instagram advertisement during processes such as completed purchases, account sign-ins or registrations (advanced matching). The cookie is then read out and enables the transmission of the data, including the specific customer data, to Meta.
We use “Meta Pixel” with advanced matching in order to make our advertisements (so-called “ads”) on Facebook and/or Instagram more effective and to ensure that they correspond to the interests of users or exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited), which we transmit to Meta (so-called “Custom Audiences”).
In addition, we analyse the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an advertisement (conversion). Compared to the standard variant of “Meta Pixel”, the advanced matching function helps us to better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.
All transmitted data is stored and processed by Meta, so that an assignment to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta’s data use policy (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place advertisements on and outside of Facebook.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
The information generated by Meta is usually transferred to a Meta server and stored there; in this context, a transfer to servers of Meta Platforms Inc. in the USA may also occur.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses retargeting technology of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you have visited. Any data processing beyond this only takes place if you have consented vis-à-vis Google to your internet and app browsing history being linked by Google to your Google account and to information from your Google account being used to personalise advertisements that you view on the web. If, in this case, you are logged in to Google during your visit to our website, Google will use your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data in order to form target groups. In the context of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. Without this consent being given, the retargeting technology will not be used during your site visit.
You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
Details on the processing operations triggered by Google and on Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
Further information on Google’s privacy provisions can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
This website uses retargeting technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA
This makes it possible to target visitors to our websites with personalised, interest-based advertising who have already shown interest in our shop and our products. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behaviour.
In the cases of retargeting technology, a cookie is stored on your computer or mobile end device in order to capture pseudonymised data about your interests and thus to adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile end device. You are thus shown advertising that with a high degree of probability corresponds to your product and information interests.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. Without this consent being given, the retargeting technology will not be used during your site visit.
You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses retargeting technology of the following provider: Taboola Inc., 16 Madison Square West 7th Floor, New York, NY 10010, USA
This makes it possible to target visitors to our websites with personalised, interest-based advertising who have already shown interest in our shop and our products. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behaviour.
In the cases of retargeting technology, a cookie is stored on your computer or mobile end device in order to capture pseudonymised data about your interests and thus to adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile end device. You are thus shown advertising that with a high degree of probability corresponds to your product and information interests.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. Without this consent being given, the retargeting technology will not be used during your site visit.
You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
This website uses the online advertising programme “Google Ads” and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
We use the Google Ads offering to draw attention to our attractive offers on external websites with the aid of advertising material (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.
The cookie for conversion tracking is set when a user clicks on an Ads advertisement placed by Google. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and do not serve to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the advertisement and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained with the aid of the conversion cookie serves to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their advertisement and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing operations triggered by Google Ads conversion tracking and on Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
You can additionally permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing Google’s browser plug-in available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de
In order to address users, whose data we have received in the context of business or business-like relationships, with advertising even more in line with their interests, we use a customer match function within the framework of Google Ads. For this purpose, we transmit one or more files with aggregated customer data (above all e-mail addresses and telephone numbers) to Google electronically. Google does not gain access to clear data in this process, but rather automatically encrypts the information in the customer files during the transmission process by means of a special algorithm. The encrypted information can then only be used by Google to assign it to existing Google accounts which the data subjects have set up. This enables the delivery of personalised advertising across all Google services linked to the respective Google account.
The transmission of customer data to Google takes place exclusively if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke this consent vis-à-vis us at any time with effect for the future. Further information on Google’s data protection measures with regard to the customer match function can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182
Google’s privacy provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses the online advertising programme “Google Ads” and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
We use the Google Ads offering to draw attention to our attractive offers on external websites with the aid of advertising material (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.
This website uses Google Ads conversion tracking exclusively without the use of cookies, which means that the service does not set cookies on your end device at any time.
Instead, the local storage of your browser is used to store there an individual ID assigned by Google, which enables an analysis of your use of the website. For this purpose, certain user information is processed via the ID.
The ID is set when a user clicks on an Ads advertisement placed by Google. If the user visits certain pages of this website, Google and we can recognise that the user clicked on the advertisement and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained in this way serves to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their advertisement and were redirected to a page tagged with a conversion tracking tag.
However, they do not receive any information with which users can be personally identified. In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA. Details on the processing operations triggered by Google Ads conversion tracking and on Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
Insofar as the information collected has a personal reference, the processing is carried out pursuant to Art. 6 (1) (f) GDPR on the basis of our legitimate interest in the statistical evaluation of the success of our advertising campaigns.
Google’s privacy provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses the online advertising programme “Google Ads” and, within the framework of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use the Google Ads offering to draw attention to our attractive offers on external websites with the aid of advertising material (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.
The cookie for conversion tracking is set when a user clicks on an Ads advertisement placed by Google. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and do not serve to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the advertisement and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained with the aid of the conversion cookie serves to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their advertisement and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. In the context of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.
Details on the processing operations triggered by Google Ads conversion tracking and on Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
You can additionally permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing Google’s browser plug-in available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de
Please note that certain functions of this website may not be usable, or only usable to a limited extent, if you have deactivated the use of cookies.
Google’s privacy provisions can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses conversion tracking technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA
For the use of Universal Event Tracking, a tag is embedded on every page of our website, which interacts with the conversion cookie set by Microsoft. This interaction makes user behaviour on our website traceable and sends the information captured in this way to Microsoft. The purpose of this is that certain predefined goals such as purchases or leads can be statistically recorded and evaluated in order to make the orientation and content of our offers more in line with users’ interests. The tags do not serve to personally identify users at any time.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. Without this consent being given, the retargeting technology will not be used during your site visit.
You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
This website uses the conversion tracking technology of the following provider: Outbrain, Inc., 39 W 13th St, New York 10011, USA
If you have reached our website from an advertisement on the provider’s domain, the success of the advertisement can be traced with the aid of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).
For this purpose, certain end-device and browser information, including, where applicable, your IP address, is read out via the tracking technology in order to capture and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about usage behaviour on our website after redirection from an advertisement, which serve us for the optimisation of our offering.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
This website uses the conversion tracking technology of the following provider: Snap Inc., 63 Market Street, Venice, CA 90291, USA
If you have reached our website from an advertisement on the provider’s domain, the success of the advertisement can be traced with the aid of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).
For this purpose, certain end-device and browser information, including, where applicable, your IP address, is read out via the tracking technology in order to capture and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about usage behaviour on our website after redirection from an advertisement, which serve us for the optimisation of our offering.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland
If you have reached our website from an advertisement on the provider’s domain, the success of the advertisement can be traced with the aid of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).
For this purpose, certain end-device and browser information, including, where applicable, your IP address, is read out via the tracking technology in order to capture and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about usage behaviour on our website after redirection from an advertisement, which serve us for the optimisation of our offering.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
This website uses the conversion tracking technology of the following provider: Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland
If you have reached our website from an advertisement on the provider’s domain, the success of the advertisement can be traced with the aid of cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).
For this purpose, certain end-device and browser information, including, where applicable, your IP address, is read out via the tracking technology in order to capture and evaluate user actions predefined by us (e.g. completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about usage behaviour on our website after redirection from an advertisement, which serve us for the optimisation of our offering.
All processing operations described above, in particular the setting of cookies for the reading out of information on the end device used, are only carried out if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
This website uses plugins for the display and playback of videos of the following provider: Vimeo.com, Inc., 330 West 34th Street, 10th Floor, New York, NY 10001, USA
When you call up a page of our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers in order to load the plugin. In doing so, certain information, including your IP address, is transmitted to the provider.
If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behaviour, to create playback statistics and to prevent abusive behaviour.
If you are logged in to a user account with the provider during your site visit, your data will be directly assigned to your account when you click on a video. If you do not wish your data to be assigned to your account, you must log out before pressing the playback button.
All aforementioned processing operations, in particular the setting of cookies for the reading out of information on the end device used, only take place if you have given us your express consent to do so pursuant to Art. 6 (1) (a) GDPR. You can revoke the given consent at any time with effect for the future by deactivating this service via the “cookie consent tool” provided on the website.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
For conducting online meetings, video conferences and/or webinars, we use this provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
In this context, a transmission to the servers of Google LLC. in the USA may also occur.
The provider processes various data, whereby the scope of the data processed depends on which data you provide before or during participation in an online meeting, video conference or webinar. Your data as a communication participant is processed and stored on the provider’s servers. This may in particular include your registration data (name, e-mail address, telephone number (optional) and password) and session data (topic, participant IP address, device information, description (optional)).
In addition, image and audio contributions of the participants as well as voice inputs in chats may be processed.
For the processing of personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for the implementation of pre-contractual measures), Art. 6 (1) (b) GDPR serves as the legal basis. Insofar as you have given us consent to the processing of your data, the processing is carried out on the basis of Art. 6 (1) (a) GDPR. You can revoke a given consent at any time with effect for the future.
Otherwise, the legal basis for the data processing when conducting online meetings, video conferences or webinars is our legitimate interest pursuant to Art. 6 (1) (f) GDPR in the effective conduct of the online meeting, webinar or video conference.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
Further information on Google’s privacy provisions can be found here: https://business.safety.google/intl/de/privacy/
For conducting online meetings, video conferences and/or webinars, we use this provider: 8×8, Inc., 675 Creekside Way, Campbell, California 95008, USA
The provider processes various data, whereby the scope of the data processed depends on which data you provide before or during participation in an online meeting, video conference or webinar. Your data as a communication participant is processed and stored on the provider’s servers. This may in particular include your registration data (name, e-mail address, telephone number (optional) and password) and session data (topic, participant IP address, device information, description (optional)).
In addition, image and audio contributions of the participants as well as voice inputs in chats may be processed.
For the processing of personal data that is necessary for the performance of a contract with you (this also applies to processing operations that are necessary for the implementation of pre-contractual measures), Art. 6 (1) (b) GDPR serves as the legal basis. Insofar as you have given us consent to the processing of your data, the processing is carried out on the basis of Art. 6 (1) (a) GDPR. You can revoke a given consent at any time with effect for the future.
Otherwise, the legal basis for the data processing when conducting online meetings, video conferences or webinars is our legitimate interest pursuant to Art. 6 (1) (f) GDPR in the effective conduct of the online meeting, webinar or video conference.
We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors’ data and prohibits unauthorised disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.
10.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the cited legal basis for the respective conditions of exercise:
IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – where relevant – additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).
When personal data is processed on the basis of express consent pursuant to Art. 6 (1) (a) GDPR, the data concerned is stored until you withdraw your consent.
If statutory retention periods exist for data that is processed in the context of legal-transactional or quasi-legal-transactional obligations on the basis of Art. 6 (1) (b) GDPR, this data is routinely deleted after expiry of the retention periods, provided that it is no longer required for the performance or initiation of a contract and/or no legitimate interest on our part in continued storage persists.
When personal data is processed on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.
When personal data is processed for the purpose of direct marketing on the basis of Art. 6 (1) (f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (2) GDPR.
Unless otherwise stated in the other information in this declaration about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.
Version: 11.06.2026, 16:13:48 CET
The following sections additionally apply to the Shopify app “Extra Carts” (a merchant app that sends product-recommendation emails).
The controller and processor is Q4 Reach Labs GmbH, Berthold-Litzmann-Str. 12a, 80995 Munich, Germany, as named in section 1.
(a) For merchant data (account, contract, billing, support) we are the controller. (b) For end-customer data of connected shops we are the merchant’s processor under a Data Processing Agreement (DPA). End customers should contact their shop (the controller) for access and deletion; we support fulfilment within 48 hours via Shopify’s privacy webhooks.
Categories: shop name/domain, contact name and email, settings, billing metadata (via Shopify), support communication. Purposes: contract performance, billing, support, security. Legal bases: Art. 6(1)(b) and (f) GDPR.
Categories: order data (60-day window), product data, end-customer master data (email, name, salutation/locale, marketing status), send and click events, email replies (forwarded to the merchant’s support). Purposes (exhaustive): creating and sending product-recommendation emails to existing customers; click measurement; matching orders to recommendations (attribution); billing per attributed order; record keeping and evidence. No automated decision with legal effect; product selection is price-blind. Sends only where a suitable legal basis exists (§7(3) of the German Act against Unfair Competition, UWG); in doubt, no send.
We evaluate our own subject-line variants using anonymized aggregate statistics (counters and rates per variant; no order values, no catalog data, no personal data; minimum cohorts ≥ 10 shops / ≥ 1,000 sends). These aggregates are never used to train ML/AI systems.
Brevo (email delivery, EU), a hosting provider (EU region), and an error-monitoring service (no personal data); the concrete vendors are named in the sub-processor list of the DPA (Annex 3) before the first send. Third-country transfers only with appropriate safeguards (Art. 44 et seq. GDPR).
End-customer master data: deleted on the shop’s redaction signal (customers/redact) or 24 months after last interaction; click logs 24 months; audit logs 24 months; pseudonymized billing evidence 7 years (commercial/tax law); suppression list indefinitely as hashed email (safeguarding the marketing objection). After a shop uninstalls: full deletion at the latest with the shop/redact signal (48 hours).
Data subjects have the rights under Art. 15–21 GDPR and may complain to a supervisory authority. For shop end-customer data, contact the shop; unsubscribing from recommendation emails takes effect immediately via the unsubscribe link.
Encryption at rest (AES-256 or equivalent) and in transit (TLS 1.2+), least-privilege access, pseudonymization in analytics tables, no personal data in logs, daily backups, pre-launch penetration test.
Material changes are announced in-app; previous versions are available on request.